Skip to content

Gotham FC launches partnership with Grüns

This is the first deal that the nutritional brand has signed with an American sports team.

Gotham FC inks a new brand deal with Grüns / Courtesy Gotham FC

Gotham FC signed a new partnership with Grüns, a rising brand in daily nutrition and wellness. The collaboration, announced today, marks Grüns' first partnership with a professional American sports team.

As part of the partnership, the brand's logo will feature below the jersey numbers on Gotham's uniforms, and Grüns will become the Official Foundational Nutrition Partner for the club.

Grüns, known for its improved comprehensive nutrition gummies, is designed to meet the physical demands of professional athletes while supporting their long-term health. The partnership aims to provide Gotham players with clean nutrition to help them consistently perform at their best.

"At Grüns, we’re changing the way people approach daily health by making it simple, enjoyable and part of everyday life," said Chad Janis, the founder and CEO of Grüns, in a press release. "Partnering with Gotham FC is a natural extension of that mission. When two brands with as much momentum and ambition as ours partner together, the possibilities are limitless. 

Grüns will also sponsor a theme night at a future home Gotham match at Sports Illustrated Stadium that will include products for season ticket holders, merchandise, and a free one-month subscription with every season ticket bought. Gotham will offer the brand rotating LED ads in the stadium during matches, a branded content series, and a social media feature.

This marks Gotham's third major brand deal for its kits this year, extending its partnership with CarMax with a multi-year deal for a front-of-kit placement and signing with Dove in the brand's first major signing with a women's sports team for a back-of-kit spot.

Comments

Latest